Our Philosophy

Merino Queen was born out of a love of merino knitwear and a desire to provide online access to essential knitwear pieces for the time challenged woman.
After years of purchasing knitwear online from the overseas, it became evident that what was missing here was a one-stop-shop for the kind of fashion forward but classic pieces that were available overseas.
Designed for the discerning buyer this first range by Merino Queen consists of feather-weight merino cardigans and sweaters in a 14 gauge knit (for a more refined fabric) and is inspired by the kind of timeless pieces that possess the perfect combination of key elements; quality, cut, style and colour. 
Each garment is fully fashioned out of the finest New Zealand/Australian eco-friendly merino yarn and is available in a wide selection of colours.
Our website offers a user friendly layout, large images, a style guide that offers different styling options, personalised customer service, secure payment, easy checkout and free delivery within New Zealand.
I hope you enjoy wearing Merino Queen as much as I enjoyed designing it!
Anna Weir
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